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Adventurer in life's bewilderness

Saturday, May 28, 2011

This is my opinion and it's very true.

When Tony Schwartz made this amazing statement to a grad class at the Center for Understanding Media sometime in the mid-1970s, I fell out of my seat laughing inside, and a moment later I was hit with the realization that we all have slightly different truths. His uncanny ability to proclaim advertising truths relevant to millions of people—oxymoron intended—and my love-hate relationship with the all-encompassing world of public relations, caused me to lend credence to each person's truths. And now, after all these years, to speak my own truth. As you might imagine, some truths are fiction and some are not.